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Sierteeltsector Tour de France Femmes

Horticultural Sector in the Spotlight during Tour de France Femmes

The Tour de France Femmes started this year in Rotterdam and spent two full days in the Netherlands. For this special event, the Flower Council of Holland initiated a very special action.


"Together we are capable of a lot and show what a beautiful sector we have." 



Unveiling of 1.000m2 Mosaic

On Monday, August 12th, the Tour de France Femmes rode the 1st stage through the greenhouse area of Westland. Along the route, a mosaic of flowers and plants was unveiled. In honor of female pioneers in cycling, over 40 Dutch flower and plant growers created a 1000 m² mosaic along the course. A significant contribution was made by our gerbera growers, who provided no less than 192,000 gerbera stems for the

Ode to Heroes

The mosaic features Mien van Bree, a forgotten hero and pioneer of women's cycling in the Netherlands. She symbolizes female pioneers who played an important role in gaining recognition for women's cycling. Mien is depicted on a racing bicycle, with the text "Ode to HERoes." This artwork symbolizes the recognition of all female cycling pioneers who paved the way for today's women's Tour. Keetie van Oosten-Hage, the first Dutch world cycling champion 56 years ago, symbolically placed the last flowers on the mosaic.

After the Tour stage on August 12th, the flowers and plants were donated to 10 regional care homes and hospitals, and visitors were invited to pick a bouquet for free.